%0 Journal Article
%T Communication Design
%A Kerstin Fischer
%A Helena Larsen
%J Communication & Language at Work
%D 2013
%I Aarhus University
%X In this article, we present our approach to communication design, which focuses on the organization of information for a particular audience and communicative purpose, drawing on knowledge from a range of disciplines including linguistics and communication. We argue that communication design can help companies save enormous costs and attract, as well as keep, customers. We present an example for a redesign by one of the students from our study programs at SDU Sonderborg that illustrates the kind of work communication designers can do.
%K Communication
%K Design
%U http://ojs.statsbiblioteket.dk/index.php/claw/article/view/7889