%0 Journal Article
%T La presse en tant que m¨¦canisme de gouvernance partenariale : Danone et l¡¯affaire LU The press as a stakeholder oriented corporate governance mechanism : Danone and the LU affair
%A Karen Moris
%J Finance Contr£¿le Strat¨¦gie
%D 2012
%I Association FCS
%X Les m¨¦dias jouent un r le important dans les crises, en particulier, celles touchant ¨¤ la cr¨¦ation et ¨¤ la r¨¦partition de la valeur de l¡¯entreprise. L¡¯objectif de cet article est d¡¯analyser le r le de la presse en tant que m¨¦canisme de gouvernance partenariale. Ce r le est ¨¦tudi¨¦ au moyen d¡¯une ¨¦tude de cas bas¨¦e sur le groupe Danone de 1996 ¨¤ 2008. Cette ¨¦tude de cas est centr¨¦e sur le conflit opposant le groupe Danone ¨¤ certaines de ses parties prenantes, lors de la restructuration de sa branche biscuits en 2001. Nous montrons que la presse est un m¨¦canisme de gouvernance d¡¯entreprise partenariale. The media play a significant role in the context of economic crises, in particular those touching on the creation and capture of corporate value. The aim of this article is to analyze the role of the press as a potentially stakeholder oriented corporate governance mechanism. A case study of the Danone Group from 1996 to 2008 is used as the empirical support of this research. We focus more specifically on the conflict that opposed Danone and its stakeholders during its reorganization in 2001. We find that the press does actually function as a stakeholder oriented corporate governance mechanism.
%K corporate governance
%K press
%K crisis
%K shareholder value
%K stakeholder value.
%K J52 - Dispute Resolution: Strikes
%K Arbitration
%K and Mediation
%K Collective Barbaining
%K C32 - Time-Series Models
%K L82 - Entertainment
%K Media (Performing Arts
%K Visual Arts
%K Broascasting
%K Publishing
%K etc.)
%K L29 - Other
%K G39 - Other
%K gouvernance d¡¯entreprise
%K presse
%K crise
%K valeur actionnariale
%K valeur partenariale.
%U http://fcs.revues.org/1153