%0 Journal Article %T A BRAVE NEW WORLD OF BURIALS: THE BUSINESS OF IDIOSYNCRATIC BODY DISPOSAL IN THE TWENTY-FIRST CENTURY %A David O. Whitten %J Essays in Economic & Business History %D 2006 %I The Economic & Business History Society %X Democracy spreads wealth to the masses and allows low-income citizens to enjoy comforts of life denied the elite of past civilizations. And because democracy makes conspicuous consumption available to a multitude of the living, the culture of extravagance extends to after-death rites. The most prosperous generation is dying and in the process is defying tradition in favor of extravagantly personalized funerals. %U http://www.ebhsoc.org/journal/index.php/journal/article/view/210