%0 Journal Article
%T Donor Recognition and Cultivation Through the Use of Digital Bookplates
%A Sherry Foster
%A Jennifer Robinson
%J Journal of Library Innovation
%D 2012
%I Western New York Library Resources Council
%X A digital bookplate program that recognizes all levels of gifts provides the library fundraiser with a flexible platform from which to steward and cultivate donors. Digital bookplates can be used to recognize donations to library priorities beyond collections and are a useful tool for establishing collaborative relationships with other campus fundraising units. As libraries move further into the digital world, digital bookplates provide new opportunities for donor engagement.
%K library fundraising
%K digital bookplates
%U http://www.libraryinnovation.org/article/view/188