%0 Journal Article %T An Air-flight Ticket Agency with Sustainable Leadership %A Tuan Trong Luu %J Journal of Management and Sustainability %D 2012 %I %R 10.5539/jms.v2n1p210 %X The sustainability framework is discussed with the analysis of Company A ¨C one of the biggest ticket agencies in South Vietnam, which has been in this market for more than fifteen years with the leadership position. Company A has fit 16 out of 19 elements of sustainable leadership of Avery (2005) grouped into six core sets of practices: adopting a long-term perspective, staff development, organizational culture, innovation, social responsibility and ethical behavior. That could explain partly why Company A has been the leader in the market for many years. %U http://www.ccsenet.org/journal/index.php/jms/article/view/11675