%0 Journal Article
%T New languages for the spreading of scientific knowledge: broadening the dialog between science and society
%A Danielle Pereira Cavalcanti
%A Cec¨Ēlia C. B. Cavalcanti
%J JCOM : Journal of Science Communication
%D 2009
%I SISSA, Scuola Internazionale Superiore di Studi Avanzati
%X The Internet is by far the most intensely used communication tool of today and the main channel of interaction in the globalized world. This technology has opened up a whole new area for the interaction of knowledge: cyberspace, where information is always present and continuously changing. The interactivity that characterizes the virtual media together with the interactive modules developed by science centers and museums make the Internet a whole new space for the popularization of science. In order to stimulate dialog between science and society, Espa o Ci¨ēncia Viva has decided to employ the Internet to divulge and to popularize scientific knowledge by bringing debates about the advances of science to the daily lives of people. To this end, its website was remodeled, which led to an increase of up to 600% in the number of visitors.
%U http://jcom.sissa.it/archive/08/01/Jcom0801%282009%29L01/Jcom0801%282009%29L01.pdf