%0 Journal Article
%T Revisiting the destination image construct through a conceptual model
%A Nelson Matos
%A J¨²lio Mendes
%A Patr¨ªcia Valle
%J Dos Algarves : a Multidisciplinary e-journal
%D 2012
%I Universidade do Algarve
%X In a highly complex and dynamic sector like tourism, the current economic crisis brings to destination managers not only challenges but also opportunities. The image destinations promote to the market is a key element in the tourist decision-making process when choosing a tourism destination. This paper¡¯s purpose is, therefore, to review and explore the destination image construct and its implications for the destination, and also to present a model of destination image based on previous studies. Implications for creating, enhancing and implementing the correct marketing programs for tourism destinations are provided.
%K destination image
%K image formation
%K conceptual model of destination image
%U http://www.dosalgarves.com/index.php?option=com_jumi&fileid=4&Itemid=61&lang=pt&numrev=21