%0 Journal Article
%T Alg lanan Hizmet Kalitesi ve Lojistik Regresyon Analizi ile Hizmet Tercihine Etkisinin Belirlenmesi (Perceived Service Quality and Determination of the Effect on Service Preference with Logistic Regression Analysis)
%A Mehmet AKSARAYLI
%A £¿zge SAYGIN
%J Dokuz Eyl¨¹l ¨¹niversitesi Sosyal Bilimler Enstit¨¹s¨¹ Dergisi
%D 2011
%I Dokuz Eylul Univeristy
%X In this study, students¡¯ perceived service quality level of Dokuz Eylul University (DEU) Buca Girl Dormitory Service is investigated by using SERVQUAL scale, which is a common service quality measure. Impacts of the dimensions of perceived service quality, which are tangibles, reliability, responsiveness, assurance, empathy, on preference and recommendation are investigated by logistic regression analysis. As a result, it is concluded that perceived service quality has impacts on preference and recommendation of dormitory service.
%K Perceived Service Quality
%K SERVQUAL
%K Logistic Regression
%K Service
%K Dormitory Service
%K Service Preference.
%U http://www.sbe.deu.edu.tr/dergi/cilt13.sayi1/AKSARAYLI%20SAYGIN.pdf