%0 Journal Article %T rg¨ątsel Ekoloji Kuram ndan Stratejik Y netim Anlay na = From the Organizational Ecology Theory to Strategic Management Approach %A Oya ERDŁżL %A Adnan KALKAN %A Ali Murat ALPARSLAN %J Dogus University Journal %D 2011 %I Dogus University %X In this study, it is aimed to point out the direction of change in the organizational ecology theory, which is one of the management approaches today. When it was promoted, this theory provided a way to clarify the harmony between the organizational structures and the environment.According to the organizational ecology theory, business organizations act as living organisms in that they undergo a natural selection in which some die out while others evolve and survive. In this theoretical study, the relationships of organizations with their environment in their development was tried to be explained within the framework of the organizational ecology theory and the strategic management approach. %K rg¨ątsel Ekoloji Kuram %K Stratejik Y netim %K Organizational Ecology Theory %K Strategic Managemenet %U http://journal.dogus.edu.tr/index.php/duj/article/view/2