%0 Journal Article
%T 24-Karat Protection: RFID and Retail Jewelry Marketing
%A David C. Wyld
%J International Journal of UbiComp
%D 2010
%I Academy & Industry Research Collaboration Center (AIRCC)
%X This article examines the unique value proposition presented by RFID (radio frequency identification) forjewelry retailers¡¯ inventory management. The article provides a general overview of RFID technology.The author then presents findings on its use in jewelry retailing to date by innovative companies aroundthe world. The research establishes that RFID-based inventory tracking is exceptionally well-suited to thejewelry industry due a variety of factors, including the values, origins, sizes and form factors of jewelryitems. Early adopting jewelry retailers have found that RFID-based inventory tracking can address theirneeds for better inventory management and control, heightened security, and improved businessintelligence.
%K RFID (radio frequency identification) technology
%K Bar Coding
%K Retailing
%K Security
%K Inventory Control
%K Business Intelligence
%U http://www.airccse.org/journal/iju/papers/0101u1.pdf