%0 Journal Article %T Strategic planning and performance measurement using Fuzzy DEMATEL: A case study of Iran Kaolin and Barite company %A Abolfazl Danaei %A Mohammad Foroughi Jabbari %A Leila Omidifar %J Decision Science Letters %D 2013 %I Growing Science %R 10.5267/j.dsl.2013.05.003 %X This paper presents an empirical investigation to measure the performance of a mining firm in province of Semnan, Iran based on fuzzy fuzzy Decision Making Trial and Evaluation Laboratory (DEMATEL) technique. The proposed study of this paper uses strength, weakness, opportunity and threat (SWOT) technique to analyze the firm and using DEMATEL rank various items based on their relative importance. Based on the results of our survey, cost reduction and increase investment in mining sector are the most important components of this survey. The study also compares the results with similar study, which has recently been accomplished and we believe the proposed model is capable of detecting possible threats and helping us provide possible actions. %K Ranking %K Fuzzy DEMATEL %K SWOT %U http://www.growingscience.com/dsl/Vol2/dsl_2013_24.pdf