%0 Journal Article
%T The concept of glocal seafood: a case study of Madagascar shrimps
%A Inger Beate Pettersen
%J Anthropology of Food
%D 2007
%I Anthropology of Food
%X Cette ¨¦tude de cas consid¨¨re le concept de produits   glocaux   dans des perspectives th¨¦oriques issues de g¨¦ographie et de marketing, en observant l¡¯effet de la mondialisation sur les syst¨¨mes de productions locaux. Ce papier met en valeur le pouvoir relatif des forces locales et globales, et le jeu interactif entre acteurs globaux et locaux ¨¤ partir de l¡¯¨¦tude empirique des crevettes de Madagascar sur le march¨¦ fran ais. L¡¯¨¦tude montre que les acteurs locaux peuvent d¨¦finir les strat¨¦gies li¨¦es aux conditions et ¨¤ la croissance ¨¦conomique de leur production, tout en ¨¦tant d¨¦pendant des ressources ext¨¦rieures et ¨¦trang¨¨res. Le succ¨¨s des crevettes de Madagascar sur le march¨¦ fran ais est donc tributaire de l¡¯interaction et des relations entre les diff¨¦rents acteurs. This paper discusses the concept of glocal seafood through theories drawn from geography and marketing. The central theme of the paper is the effect of globalization processes on local production systems. We discuss the relative power of local and global forces and the interplay between local and global and actors. Moreover, we explain the specific glocalization process of the seafood industry and provide evidence from an empirical study of the success on the French market of shrimps from Madagascar, a pioneering country with regard to developing sustainable fisheries and seafood farming. The case shows that local actors have the power and control to set conditions and define strategies for economic growth in the local seafood industry. However, the local production system in turns depends on foreign resources ¨C financial, technical and human, to create economic growth. The success of Madagascar shrimps is therefore the result of the long term interplay between local and global actors.
%K local food
%K seafood
%K France
%K Madagascar
%K produits locaux
%K produits de la mer
%K glocalisation
%K globalisation
%U http://aof.revues.org/517