%0 Journal Article
%T THE ECONOMIC JUSTIFICATION OF THE RESPONSIBLE BEHAVIOUR OF COMPANIES
%A GEORGETA GRIGORE
%A CORINA GRIGORE
%A GHEORGHE GRIGORE
%J Annals of the University of Petrosani : Economics
%D 2010
%I University of Petrosani
%X Within the contemporary economy, we are witnessing the amplification of concerns regarding corporate social responsibility, a very complex issue dealing with trans and interdisciplinary approaches, with contemporary dynamics and pressures occurring as a consequence of the complex effects of the world crisis. The current crisis is a complex one with powerful insertions on economic, financial, social, value, moral and psycho-behavioural level. Therefore, the analysis of corporate social responsibility is not only an attractive and modern theme, but also necessary and of high relevance for Romania, being a real challenge in order to understand the economic and social trends at national and international level, especially under the conditions of an amplified world crisis.
%K corporate social responsibility
%K responsible behaviour
%K reputation
%K value
%K intangible assets
%K performance
%U http://www.upet.ro/anale/economie/pdf/20100318.pdf