%0 Journal Article
%T THE RISK IN BUSINESS
%A OANA NICOLETA BUCUR
%J Annals of the University of Petrosani : Economics
%D 2010
%I University of Petrosani
%X Risk is a normal and inseparable partner of any activity having direct and powerful effects on the results of that activity. Any activity is a degree of risk. The most important risk is judging it in a positive way, either as a necessity to increase the opportunities for gain and / or a number of challenges which enhance the value of that business. Prosperous businesses are focused on earnings quality by accurately assess risk-gain balance usinginformation technology. Understanding, however, it can be concluded that the risk of business account for all methods and means by which risk is managed to meet business objectives with uncertainty as major basic risk factors.
%K business
%K risk
%K uncertainty
%K business strategy
%K costs
%K benefits
%K business management
%U http://www.upet.ro/anale/economie/pdf/20100206.pdf