%0 Journal Article %T BUSINESS ANALYSIS OF THE ACTIVITY SC COMPLEX ASTORIA SRL %A CLAUDIU VALENTIN NITU %A OANA NITU %A MIHAELA CONSTANDACHE %J Annals of the University of Petrosani : Economics %D 2010 %I University of Petrosani %X A firm is competitive if it can produce high quality products and services and lowercosts than its competitors and internationally. Ability to compete is to do better than firms in thesame industry in terms of sales, market share and profitability, capacity to achieve its strategicconduct, defined as the set of actions undertaken to influence the market, finally leading toincreased profits. The European Union said that the product or service quality at a competitiveprice. It is associated with all activities related to quality management, quality assurance andquality control, certification and accreditation, standardization, etc. %K profitability %K assets %K liabilities %K operating income %K operating costs %K labour productivity %K turnover %U http://www.upet.ro/anale/economie/pdf/20100223.pdf