%0 Journal Article %T PERSPECTIVE AND STRATEGIES IN AUTOMOTIVE INDUSTRY %A Isac Nicoleta %A Manole Victor %J Annals of the University of Oradea : Economic Science %D 2009 %I University of Oradea %X In 2008, all that has changed. The momentum of optimism has been checked: companies are now confronted with a world gone into reverse, where growth is highly uncertain and where prices and financial conditions are highly volatile. This change is visible %K quality %K management %K automotive industry %K crisis %U http://steconomice.uoradea.ro/anale/volume/2009/v4-management-and-marketing/51.pdf