%0 Journal Article %T Hegemonia, consenso e coer o e os benefici¨¢rios do Programa Bolsa Fam¨ªlia Hegemony, consensus and coercion and the beneficiaries of the Family Grant Program %A S£¿nia Maria Ranincheski %A Carla Etiene Mendon£¿a da Silva %J Revista Kat¨¢lysis %D 2013 %I Universidade Federal de Santa Catarina %X Este artigo investiga as raz es da desobedi¨ºncia a regras impostas pelo Estado pelos benefici¨¢rios de pol¨ªticas sociais, especificamente os do Programa Bolsa Fam¨ªlia, institu¨ªdo pelo Governo Federal em 2003. A investiga o ¨¦ feita a partir dos dados coletados em uma pesquisa qualitativa que entrevistou titulares legais de fam¨ªlias que recebiam o benef¨ªcio, mas que estavam em situa o de descumprimento das condicionalidades. Procura compreender os elementos intr¨ªnsecos ¨¤ ideologia de grupos ou indiv¨ªduos que descumprem normas sociais, mesmo sujeitos a penalidades. Problematiza a perspectiva hegem nica do Programa, baseando-se nos conceitos de hegemonia, consenso e coer o de Antonio Gramsci: o alcance e os limites das penalidades - a coer o - e o reconhecimento e a aceita o das regras - o consenso. This article investigates the reasons for disobedience of the rules imposed by the state by beneficiaries of social policies, specifically the Family Grant Program, instituted by Brazil's federal government in 2003. The investigation is based on the data collected in a qualitative study that interviewed legal heads of households who receive the benefit, but who are in a situation of non-compliance with the conditionalities. It tries to understand the elements intrinsic to the ideology of groups or individuals who do not comply with the social norms, even when subject to penalties. It analyzes the hegemonic perspective of the program, based on concepts of hegemony, consensus and coercion from Antonio Gramsci. The reach and limits of the penalties are seen as a form of coercion and the recognition and acceptance of rules as consensus. %K Pol¨ªtica social %K Transfer¨ºncia de renda %K Hegemonia %K Coer o %K Consenso %K Social policy %K Income transfer %K Hegemony %K Coercion %K Consensus %U http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1414-49802013000100012