%0 Journal Article %T Romanian farmers¡¯ market. A multinomial logit model approach %A Cristian Drago£¿ %A Vincen£¿iu Vere£¿ %J Zbornik Radova Ekonomskog Fakulteta u Rijeci : £¿asopis za Ekonomsku Teoriju i Praksu %D 2007 %I University of Rijeka %X This paper analyzes the nature of the farmers¡¯ market in Romania and its position regarding the main rivals: the specialized stores and the supermarkets. We use a multinomial logit model to estimate the consumers¡¯ characteristics which determine their preference for a certain commercialization form of the fresh agricultural products. The estimations of the model show that farmers¡¯ market can keep asegment of consumers relatively stable, since it dominates its competitors through prices, proximity to the consumers, freshness and diversity of the products %K Products %K Farmers¡¯ market %K Romania %K Multinomial logit %U https://www.efri.hr/sites/efri.hr/files/cr-collections/2/02_dragos.pdf