%0 Journal Article %T Paul Messaris: Visual Persuasion. The Role of Images in Advertising %A Stig Hjarvard %J MedieKultur : Journal of Media and Communication Research %D 1997 %I Sammenslutningen af Medieforskere i Danmark (SMID) %U http://ojs.statsbiblioteket.dk/index.php/mediekultur/article/view/1108