%0 Journal Article
%T LONDON 2012: DISTRIBUTED IMAG(IN)INGS AND EXPLOITING PROTOCOL
%A Paul Caplan
%J PLATFORM : Journal of Media and Communication
%D 2010
%I University of Melbourne
%X he Olympic Games in London in 2012 is being built online as well as off through official and unofficial photographs which serve to position ¡®2012¡¯ within a discourse of legacy and participation. This paper looks at how network protocols can be addressed as what Bruno Latour would call ¡®actants¡¯, non-human actors that generate and discipline that visualisation within a particular network scopic regime (Jay, 1988). Following Galloway (2004), protocols such as JPEG/EXIF and XML can be seen as generating new scopic texts/practices around archive and openness which underpin 2012 ideologies of legacy and participation. The paper goes on to explore the potential of critical intervention in that regime using Benjamin¡¯s model of writing history developed in The Arcades Project (1999).
%U http://journals.culture-communication.unimelb.edu.au/platform/v2i2_caplan.html