%0 Journal Article
%T Pseudo Scientific Jargon and Advertising Persuasiveness; Shampoos
%A Qazi Muhammad Salman
%J Market Forces
%D 2007
%I 
%U http://www.pafkiet.edu.pk/dnnbeta/LinkClick.aspx?fileticket=bYxmksqFisA%3d&tabid=159&mid=723