%0 Journal Article
%T THE ROLE OF TECHNOLOGICAL DISCOURSE IN CORPORATE IMAGE MAKING
%A Sushkov Ivan Vladimirovich
%J Magister Dixit
%D 2012
%I Irkutsk State Linguistic University
%X The article deals with the techlologisation of discourse and specifies the role of technological discourse in construction of corporate image.
%K discourse technologies
%K technological discourse
%K cognitive scripts
%K PR
%K corporate image.
%U http://md.islu.ru/sites/md.islu.ru/files/rar/tehnologichnyy_diskurs_s_ushkov_iv.pdf