%0 Journal Article %T Analysis of Trip Attraction Characteristics of Commercial Land Use in Medium Sized Towns in Kerala %A Prof. Gymmy Joseph Kattor %A Mr. K.V Abdul Malik %A Ms. Pretina George %J International Journal of Innovative Technology and Exploring Engineering %D 2013 %I IJITEE %X Travel demand forecasting is vital for the design of transportation facilities and services, and also for the future development of a town. The study aims to provide a trip attraction model using multiple regression, that is able to predict the trip attracted to any commercial nodes in the medium sized towns in Kerala. This paper also presents an analysis of trip attraction characteristics of the commercial nodes in medium sized towns of Kerala. Using questionnaire survey, the characteristics of the eight selected commercial nodes from the three medium sized towns Tirur, Perinthalmanna, and Ponnani in Kerala are found out. Socioeconomic surveys are conducted for the selected towns for obtaining the origin-destination data. Based on these surveyed data, the characteristics of the selected nodes are studied and correlation and regression analysis are performed. The study showed that the multiple regression model with the independent variables namely the number of employees and percentage of office in the commercial node with the R2 and Adjusted R2 value of 0.999 and 0.9997 respectively gives the better estimate of trip attraction. This model would be very useful for estimating the trips attracted to a new or existing commercial center in any medium sized towns in Kerala, and thus aid to assess the traffic impact of the commercial center on the geometric design of roadways in the surrounding area. %K correlation %K multicollinearity %K multiple regression %K trip attraction %U http://www.ijitee.org/attachments/File/v3i2/B1025073213.pdf