%0 Journal Article %T Research on Personalized Recommendation in E-commerce Service based on Data Mining %A Tao Xu %A Jing Tian %A Tomohiro Murata %J Lecture Notes in Engineering and Computer Science %D 2013 %I Newswood and International Association of Engineers %U http://www.iaeng.org/publication/IMECS2013/IMECS2013_pp313-317.pdf