%0 Journal Article
%T An Empirical Study of Tourist Experience in Recreational Business District (RBD)<br>城市游憩商业区(RBD)深度体验研究
%A Wang Wanfei
%A Wang Yifei
%A Fan Lingling
%A <br>王婉飞
%A 王毅菲
%A 樊玲玲
%J 浙江大学学报(人文社会科学版)
%D 2009
%I 
%X With the development of economy and technology, Recreational Business District(RBD) has expanded rapidly and become a major new growth of urban tourism. There are significant differences between RBDs in different areas. In the three typical RBDs in China's Yangzi River Delta Area (YRDA): City-God Temple in Shanghai, Qinghefang in Hangzhou and Confucius Temple in Nanjing, tourists' experiences are influenced by different specific factors. But two factors are common to all of them: tourists' integration degree and participation degree. Although tourists' experiences are influenced by the two factors to various extent in different RBDs, to improve the tourists' experiences, focus should still be on increasing tourists' integration degree and participation degree, which involves improving projects' quality, increasing recreational facilities, portraying a unique image and promoting local history and traditions.
%K Recreational Business District
%K tourist experience
%K tourist pleasure
%K Yangzi River Delta Area<br>游憩商业区
%K 游客体验
%K 愉悦度
%K 长三角地区
%U http://www.alljournals.cn/get_abstract_url.aspx?pcid=01BA20E8BA813E1924CB483152CA50D4FC5BD3CBB47B847F&cid=585D04A2453D8AD5DDFFE8BE5B16E24C&jid=D60DCFE5A8F7BD187924CADC70161E70&aid=5DA721315F097845D29AD400744AA775&yid=DE12191FBD62783C&vid=7C3A4C1EE6A45749&iid=CA4FD0336C81A37A&sid=BE33CC7147FEFCA4&journal_id=1008-942X&journal_name=浙江大学学报(人文社会科学版)&referenced_num=0&reference_num=6