%0 Journal Article
%T Reference point mechanism of entrepreneurial team''s risk decision<br>创业团队风险决策的参照点机制
%A XIE Ke-fan
%A CHEN Gang
%A LIU Hui
%A <br>谢科范
%A 陈刚
%A 刘慧
%J 系统工程理论与实践
%D 2010
%I 
%X In view of reference point effect in the process of entrepreneurial team's risk decision,this paper explores reference point mechanism of entrepreneurial team's risk decision.Based on its characteristics,a set pair game(SPG) model is constructed by comprehensively applying set pair analysis and game theory to disclose reference point mechanism of entrepreneurial team's risk decision,and its solution is explored based on three conditions.Finally,the paper conducts an empiric analysis of the model,which shows...
%K reference point
%K set pair game
%K team risk decision
%K entrepreneurial team<br>参照点
%K 集对博弈模型
%K 团队风险决策
%K 创业团队
%U http://www.alljournals.cn/get_abstract_url.aspx?pcid=01BA20E8BA813E1908F3698710BBFEFEE816345F465FEBA5&cid=962324E222C1AC1D&jid=1D057D9E7CAD6BEE9FA97306E08E48D3&aid=E3C67F23FCE97AF954A7C66AFDE1359D&yid=140ECF96957D60B2&vid=340AC2BF8E7AB4FD&iid=94C357A881DFC066&sid=3893EBCAC6700388&eid=750AE535ABE3D62A&journal_id=1000-6788&journal_name=系统工程理论与实践&referenced_num=0&reference_num=12