%0 Journal Article
%T SWOT Analysis of Intellectual Property Rights Strategies for Medicine Enterprise in Hunan Province<br>湖南省医药企业知识产权战略的SWOT分析
%A Chen Feng
%A Yang Jun
%A Zhang Jing
%A Yan Fulin
%A Wang Daxin
%A Lu Guangzhou
%A Wang Jingcheng
%A <br>陈 锋
%A 杨 俊
%A 张 静
%A 闫福林
%A 王大新
%A 卢光洲
%A 王静成
%J 世界科学技术-中医药现代化
%D 2011
%I 
%X This article analyzed the advantage, weakness, opportunity and threat of intellectual property rights (IPR) strategy of pharmaceutical enterprises in Hunan province. In accordance with the current IPR protection of pharmaceutical enterprises in Hunan province, four IPR strategies in pharmaceutical enterprises, which are SO, WO, ST and WT strategy, were brought forward. Pharmaceutical enterprises in Hunan province should strengthen the IPR adjustment, so as to maintain a dominant position in the fierce international competition in the pharmaceutical industry.
%K Biological medicine
%K intellectual property rights
%K intellectual property rights strategy
%K SWOT analysis<br>医药
%K 知识产权
%K 知识产权战略
%K SWOT分析
%U http://www.alljournals.cn/get_abstract_url.aspx?pcid=A9DB1C13C87CE289EA38239A9433C9DC&cid=B5F35A1FC27C1FF7&jid=44257A35316DB0727BA6BC707B9EDAAB&aid=656E32E02735604B63D47F3CB743D58D&yid=9377ED8094509821&vid=FC0714F8D2EB605D&iid=38B194292C032A66&sid=47F7649551A37CFC&eid=FE6B7E9BDCCDBAA6&journal_id=1674-3849&journal_name=世界科学技术-中医药现代化&referenced_num=1&reference_num=0