%0 Journal Article
%T Human Capital Dimensions in an Emerging Tourism Market: The Case Study of Cross River State, Nigeria
%A Benjamin James Inyang
%A Bassey Benjamin Esu
%J International Business Management
%D 2012
%I 
%X The purpose of this study was to investigate the human capital dimensions of an emerging tourism market in Cross River State, Nigeria. A stratified sample of 80 tourism firms was randomly selected and a self administered structured questionnaire was employed to collate data. The study revealed that tourism managers were broad-minded in the setting of human capital objectives in their firms. Employment of educationally qualified and trained people did not show significant relationship with customers¡¯ satisfaction and profitability. Experience of employee prior to engagement and payment of competitive salary were significantly related with customers¡¯ satisfaction and firm profitability. The study recommended that a formal tourism education system, to be driven by academic and tourist researchers, should be established in the region.
%U http://www.medwellonline.net/abstract/?doi=ibm.2008.33.41