%0 Journal Article %T The Socio-Economic Impact of Agro-Tourism Activity on Fishing Communities in Malaysia %A Mahazan Muhammad %A Azimi Hamzah %A Sulaiman Md. Yassin %A Bahaman Abu Samah %A Neda Tiraieyari %A Jeffrey Lawrence D`Silva %A Hayrol Azril Mohamed Shaffril %J International Business Management %D 2012 %I %R 10.3923/ibm.2012.660.664 %X The main attempt of this study is to explore the socio-economic impacts of agro-tourism activity of fishing communities in Malaysia. As many studies with regard to tourism are placing their focus on tourism in general, less has been placed on agro-tourism and the expected findings from this study can fill the existing gap. This is a quantitative study where data were gained through developed questionnaires. A total of 880 respondents from eight Desa Wawasan Nelayan villages had been selected randomly. Findings have confirmed that agro-tourism activities were able to increase villagers income, provide employment opportunities and increase demand for local products. Albeit its advantages were economic, it can be concluded that agro-tourism activities embolden healthy relationships within the community while at the same time uplifting their quality of life. %U http://www.medwellonline.net/abstract/?doi=ibm.2012.660.664