%0 Journal Article
%T Consumer Advertising Can Be Misleading
%A Karl Rickels
%J PLOS Medicine
%D 2006
%I Public Library of Science (PLoS)
%R 10.1371/journal.pmed.0030119
%U http://www.plosmedicine.org/article/info%3Adoi%2F10.1371%2Fjournal.pmed.0030119