%0 Journal Article
%T Representaciones sobre ¨¦xito y discriminaci¨®n de mujeres ejecutivas en Brasil*
%A Delfino
%A Andrea
%J Revista Venezolana de Gerencia
%D 2005
%I Universidad del Zulia
%X the principal objective of this study is to reconstruct the representations of discrimination and success presented by a group of women executives in imprtant companies in rio de janeiro, brazil. the study is based on the experiences of eleven women executives. the reconstruction of the representations were undertaken through the use of the discouse analysis technique. it was possible to observe that even though they were not completely homogeneous, the representations of success indicate practices that tend to deviate from the dominant criteria, and expand in different value areas such as hierarchy, utilitarianism, and competence. however, the representations and innovative practices in this aspect co-exist along with representations of the discrimination that acts to minimize the existence of gender disadvantages. this type of representation gives evidence of an upsurge in a new type of feminine professional career, which still does not contain the perspective of greater political action which could empower the situation of change and make it more extensive to other occupational segments.
%K representations
%K success
%K discrimination
%K women executives.
%U http://www.scielo.org.ve/scielo.php?script=sci_abstract&pid=S1315-99842005000100007&lng=en&nrm=iso&tlng=en