%0 Journal Article %T Zig-Zag y la irrupci¨®n editorial: La ciudad letrada "zigzagueante %A Alvarado Cornejo %A Marina d. A %J Literatura y ling¨¹¨ªstica %D 2011 %I Universidad Cat¨®lica Silva Henr¨ªquez %R 10.4067/S0716-58112011000100006 %X the aim of this paper is to recognize the importance of the emergence of zig-zag publisher and its magazine with the same name, in the process of legitimation and expansion of the chilean literary production during the first two decades of the twentieth century. for this purpose, we identify the strategies employed by the weekly publication, which are analyzed in light of the reappropriation of the notion of ciudad letrada by angel rama. %K zig-zag publisher %K magazine zig-zag %K legitimation of literary production %K "ciudad letrada". %U http://www.scielo.cl/scielo.php?script=sci_abstract&pid=S0716-58112011000100006&lng=en&nrm=iso&tlng=en