%0 Journal Article %T Costo de Capital para el Sector Vitivin¨ªcola Chileno: Una Propuesta Desde el Modelo de Valoraci¨®n de Activos de Capital (CAPM) %A Mor¨¢n V %A Pablo %J Agricultura T¨¦cnica %D 2007 %I Scientific Electronic Library Online %R 10.4067/S0365-28072007000300010 %X the cost of capital is a key input to obtain the fundamental value of an asset or project. in this paper, the cost of capital for the chilean wine sector was estimated through the capital asset pricing model (capm). we briefly discuss the difficulties that arise when this equilibrium model is used in practice, and the most recent empirical literature dealing with the estimation of the systematic risk coefficient (beta). from a sample of chilean wine enterprises, using historical and market information, we found that the cost of capital for the wine sector activities in chile was of 8.9% per year in real terms %K discount rate %K robust estimation %K bayesian adjustment. %U http://www.scielo.cl/scielo.php?script=sci_abstract&pid=S0365-28072007000300010&lng=en&nrm=iso&tlng=en