%0 Journal Article %T Luis Palau en Argentina: construcci¨®n medi¨¢tica del cuerpo evang¨¦lico, disputa por el espacio p¨²blico y nuevas formas de territorialidad %A Carbonelli %A Marcos Andr¨¦s %A Mosqueira %A Mariela Anal¨ªa %J Enfoques %D 2008 %I Scientific Electronic Library Online %X in this work we will try to analyze, in first instance, the "festival with luis palau" in as much device of evangelistic impact, making center mainly in the organizational structure that caused it. next, we will deepen in the devices of construction of the event on the part of mass media. finally, in our conclusions we will delineate some lines of preliminary analyses from the joint of the evangelical event, its mediatic construction and the notion of territory in late-modernity. %K evangelism %K graphic media %K public space %K citizenship %K territory. %U http://www.scielo.org.ar/scielo.php?script=sci_abstract&pid=S1669-27212008000200005&lng=en&nrm=iso&tlng=en