%0 Journal Article %T Generalized preinvex functions and their properties %A Muhammad Aslam Noor %A Khalida Inayat Noor %J International Journal of Stochastic Analysis %D 2006 %I Hindawi Publishing Corporation %R 10.1155/jamsa/2006/12736 %X We introduce some new classes of preinvex and invex functions, which are called ϕ-preinvex and ϕ-invex functions. We study some properties of these classes of ϕ-preinvex (ϕ-invex) functions. In particular, we establish the equivalence among the ϕ-preinvex functions, ϕ-invex functions, and ϕη-monotonicity of their differential under some suitable conditions. %U http://www.hindawi.com/journals/ijsa/2006/012736/abs/