%0 Journal Article %T GEST O DE PESSOAS: UMA ABORDAGEM ESTRAT¨¦GICA DA ADMINISTRA O DE RECURSOS HUMANOS, SUA IMPORT NCIA E PAPEL EFETIVAMENTE DESEMPENHADO NAS ORGANIZA ES CONTEMPOR NEAS %A Ayslan Cavalcante Peloso %A Hiroshi Wilson Yonemoto %J Colloquium Humanarum %D 2012 %I University of Western Sao Paulo, UNOESTE %R 10.5747/ch.2012.v09.n2.h120 %X This study aimed to analyze the importance of the Strategic Management of Human Resources within the contemporary business organizations. In addressing the area of People Management of companies, the work was to deepen the relationship between Human Resource Management and business strategy in order to show that the intertwining of these two concepts as important institutions of reality. Another objective was to conceptualize what People Management is and its assignments. Furthermore, it was possible to describe, through a brief history of the development of the area of People Management in Brazil, from the earliest times to the present day. After that the article sought to address the importance of Human Resource Management in the strategic management of organizations, showing that the area of Personnel Management should be tied to the organization's strategic goals. Later, it was possible to effectively describe the role played by the Human Resources Administration in day-to-day business as well as their contributions to the appreciation of the work, for employee involvement, and growth and development of the company as a whole. It was also possible to measure the activity of Personnel Management and identify the results arising from the Human Resources Administration efficient and effective. At the end, it is possible to see the extreme importance of this area for the organization, as it brings many returns and enables the company to have a competitive edge. %K People Management %K Human Resource Management %K Companies %K Measurement. Results %U http://revistas.unoeste.br/revistas/ojs/index.php/ch/article/viewFile/809/832