%0 Journal Article %T Management staff differentiation matrix as a reference point for the determination of strategic workers in the enterprise control %A N.G . Kalyuzhna %J Marketing ¨¬ Mened£¿ment Innovac¨¬j %D 2012 %I Sumy State University %X It is proved that the strategic differentiation of the management staff plays a key role in the realization of the development strategy of the enterprise control system potential. The possibilities to adapt the staff differentiation tool for deciding the task of strategic differentiation of the management staff are investigated. A management staff differentiation matrix is proposed which can be considered as a reference-point for the determination of strategic workers of the enterprise control system. %K enterprise %K strategic differentiation %K management staff %K control system %K differentiation matrix %U http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_289_298_0.pdf