%0 Journal Article %T Using of fuzzy and imitation models and cluster analysis for decision of marketing tasks %A Borisova %A Tetyana Myhaylivna %A Bryndzya %A Zinoviy Fedorovych %J Soc¨¬al£¿no-ekonom¨¬£¿n¨¬ Problem¨¬ ¨¬ Der£¿ava %D 2011 %I Ternopil Ivan Pul'uj National Technical University and Academy of Social Management %X Actuality of using of some economic-mathematical methods at the decision of marketing tasks is considered in the article. The examples of using of fuzzy evaluation, cluster analysis and imitation modelling in marketing are presented here. %K fuzzy models %K cluster analysis %K imitation modeling %K marketing %K risk %K marketing potential %U http://sepd.tntu.edu.ua/images/stories/pdf/2011/11btmvmz.pdf