In today’s competitive environment, firms cannot
remain competitive without the implementation of proper innovations. There has
been a dramatic proliferation of research concerned with firms’ innovation, but few study has been done on
determinants of innovation, particularly in hotel industry. Therefore, the aim
of this study is to explore the main determinants of innovation applied in the
hotel industry and investigate the influence
of different hotels and market characteristics on radical and incremental
innovations. A questionnaire was developed to investigate the abovementioned
relationships. A total of 239 Taiwanese hotel employees participated in this
study. Data were analyzed through probit model. The results indicated that
radical and incremental innovations seem to be interrelated. In addition, the
main determinants of innovation are the internal resources and market
behaviours in the hotel trade that include management style, market strategy,
hotel size and location.
Cite this paper
Ko, C. (2017). Investigating the Determinants of Innovation According to Radical and Incremental Attributes. Open Access Library Journal, 4, e3994. doi: http://dx.doi.org/10.4236/oalib.1103994.
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