oalib

Publish in OALib Journal

ISSN: 2333-9721

APC: Only $99

Submit

Any time

2019 ( 11 )

2018 ( 25 )

2017 ( 17 )

2016 ( 22 )

Custom range...

Search Results: 1 - 10 of 13264 matches for " Leonardo Leite Lacerda "
All listed articles are free for downloading (OA Articles)
Page 1 /13264
Display every page Item
A Anima o Sociocultural e a Forma o Profissional em Turismo: reflex es sobre a anima o turística
Leonardo Leite Lacerda,Cleide Gon?alves de Sousa
Revista Turismo em Análise , 2010,
Abstract: Resumo O presente texto traz alguns pontos-chave que s o característicos das atuais discuss es sobre a Anima o Sociocultural, e tem como objetivo contribuir com as reflex es sobre a mesma e também discutir elementos para se observar a experiência turística. A importancia dessas idéias reside na necessidade de ampliar os debates sobre a Anima o Sociocultural, buscando um repensar sobre a Anima o Turística. Para tal intuito, utilizou-se pesquisa bibliográfica tendo como temas centrais a Anima o Sociocultural, o Turismo e a Forma o Profissional em Turismo. Ao final, espera-se que a proposta de articular a Anima o Sociocultural e a Anima o Turística n o fragmente a Anima o Sociocultural, mas sim incentive outros campos do saber a fornecer mais subsídios para a configura o da própria. Palavras-chave: anima o sociocultural; turismo; anima o turística; forma o profissional. Abstract The present text brings some key points that are characteristics of the current discussions on Sociocultural Animation. It also approaches aspects referring to the field of tourism and it has the pretension of contributing to the reflections on it and simultaneously bringing new elements to observe the tourist experience. The importance of these ideas lies on the need of broadening the debates on Sociocultural Animation and on the possibility of showing the Tourist Animation as a relevant construct to reflections/ intervention. A bibliographical research centered on Sociocultural Animation and Tourism was used as means to this end. At the end, we hope that the proposal of establishing a narrower relation between the two animations does not stimulate the fragmentation of Sociocultural. On the contrary, we hope it will stimulate other fields of knowledge to contribute to the configuration of Sociocultural Animation. Keywords: sociocultural animation; tourism; tourist animation; professional formation.
Counterintuitive publicity and the rebound effect A publicidade contra-intuitiva e o efeito ricochete
Francisco Leite,Leandro Leonardo Batista
Galáxia , 2008,
Abstract: Counterintuitive publicity and the rebound effect — This paper shares with the reader some conceptual ideas of counterintuitive advertising, observing its possible effects on the reevaluation and deconstruction of beliefs and social stereotypes in the cognitive make-up of the viewer. The ironic rebound effect is singled out among the probable reflexes, according to the theory propounded by Daniel M. Wegner. This theory is applied taking as an example Fiat's commercial "The Driver", which was part of an advertising campaign in Brazil called "Review your concepts" to introduce its new Palio 2002 car model. The authors are currently engaged in a laboratory experiment to measure the above described theory in a consistent manner. O propósito deste artigo é compartilhar com o leitor algumas no es conceituais de publicidade contra-intuitiva e observar seus possíveis efeitos na reavalia o, desconstru o de cren as e estereótipos sociais, na estrutura cognitiva do indivíduo receptor. Destaca-se entre os reflexos provavelmente gerados o ir nico efeito ricochete, segundo a teoria desenvolvida por Daniel M. Wegner. A aplica o para se discutir o cruzamento da narrativa contra-intuitiva e o efeito ricochete será, neste primeiro momento, pela exemplifica o do filme Motorista, pe a integrante da campanha publicitária da Fiat do Brasil "Reveja seus conceitos", para o lan amento do automóvel Palio 2002. Um experimento laboratorial está sendo desenvolvido pelos autores para se mensurar de maneira consistente a apresenta o teórico-conceitual exposta.
Disclosure of the State of the Art of Performance Evaluation Applied to Project Management  [PDF]
Sandra Rolim Ensslin, Leonardo Ensslin, Rogério Tadeu de Oliveira Lacerda, Victor Hugo Aurélio de Souza
American Journal of Industrial and Business Management (AJIBM) , 2014, DOI: 10.4236/ajibm.2014.411073
Abstract: This study aims to explore the subject of performance evaluation in project management through the selection of relevant articles on the theme and their subsequent bibliometric analysis, in order to build knowledge among researchers on the subject. The research is characterized as exploratory, descriptive, theoretical-illustrative and adopts ProKnow-C (Knowledge Development Process-Constructivist) as an intervention tool. As a result, we obtain a set of 18 publications comprising the sample of relevant articles on the topic. From this sample, we found that the International Journal of Project Management is the most aligned with the research topic and the article “Plans are nothing, changing plans is everything: The impact of changes on project success” is the most cited in the sample. This paper highlights the most prominent authors and keywords of the bibliographic portfolio.
Análise comparativa das imagens convencionais e espectroscopia de prótons do SNC por ressonancia magnética na adrenoleucodistrofia ligada ao X
Lacerda Maria Teresa Carvalho de,Leite Claudia da Costa
Radiologia Brasileira , 2004,
Abstract:
Efeito da variabilidade da precipita??o pluvial e do uso e manejo do solo sobre o escoamento superficial e o aporte de sedimento de uma bacia hidrográfica do Distrito Federal
Chaves, Henrique Marinho Leite;Piau, Leonardo Peres;
Revista Brasileira de Ciência do Solo , 2008, DOI: 10.1590/S0100-06832008000100031
Abstract: the objective of this study was to evaluate the effect of the rainfall variability on the runoff and sediment amount in the pipiripau river basin (a = 235 km2), in the distrito federal, brazil. to represent the climatic variability of the historic precipitation series, 5 years were selected: the moistest, the driest, an average, and 2 years representing the standard deviations from the series (half-wet and half-dry). after the calibration of the model with basin rainfall and runoff data, each rainfall event was simulated in each one of the selected years, and sediment yields were computed using software musle for three different land-use and management situations: (a) the present conditions, with predominantly conventional agriculture in the agricultural areas (pc); (b) the former scenario, where native (cerrado) vegetation existed in the basin (cer); and (c) no-till in the agricultural areas (pd). although the relationship of the mean annual flow rates with the annual rainfall volume was linear, there was an exponential increase in runoff volume and sediment yield with precipitation in all scenarios; the most significant increases were observed for pc, followed by pd and cer. the exponential increase can be explained by the non-linearity of the musle model regarding both precipitation and runoff volume.
Modelo de gest o municipal baseado na utiliza o estratégica de recursos da tecnologia da informa o para a gest o governamental: formata o do modelo e avalia o em um município Municipal management based on the strategic use of information technology resources for government management: formatting and assessing the model in a city
Leonardo de Oliveira Leite,Denis Alcides Rezende
Revista de Administra??o Pública , 2010, DOI: 10.1590/s0034-76122010000200012
Abstract: S o desafios constantes da gest o efetiva dos municípios a estrutura o e disponibiliza o de informa es confiáveis, oportunas e personalizadas para apoiar as decis es da administra o pública municipal e para elaborar e controlar o planejamento estratégico municipal alinhado aos anseios dos cidad os. A adapta o de modelos de gest o da iniciativa privada para o ambiente público é uma alternativa para enfrentar esses desafios. Este artigo prop e e avalia um modelo para a gest o governamental. O modelo é baseado na utiliza o estratégica da tecnologia da informa o, que proporcione ao gestor público monitora o e controle da execu o estratégica, informa es executivas para a tomada de decis o, gest o dos relacionamentos com os cidad os e o domínio sobre os processos da gest o municipal. A metodologia da pesquisa enfatizou o estudo de caso no município de Curitiba, utilizando um protocolo de pesquisa elaborado a partir da pesquisa bibliográfica exploratória. A seguir, s o analisados diferen as, similaridades e resultados da aplica o de elementos que comp em o modelo proposto no município estudado. A conclus o evidencia que a utiliza o e adapta o do modelo proposto nas gest es municipais podem contribuir significativamente na evolu o de seus modelos de gest o. There are challenges in the effective management of municipalities, the structuring and provision of reliable, timely and customized information, to support the decisions of the municipal government and to prepare and monitor the municipal strategic planning aligned with the citizens requirements. The adaptation of management models and concepts from the private sector to the public environment is one alternative for facing theses challenges. This article proposes and evaluates a government management model based on the strategic use of information technology, so as to offer to the public administrator monitoring and control of strategic implementation, information for executive decision-making, management of relationships with the public, and command over the municipal management processes. The research methodology emphasizes the case study in the city of Curitiba, using a research protocol prepared from an exploratory literature review. Differences, similarities and results of the application of the model in the city are analyzed. The conclusion shows that the use and adaptation of the proposed model in a municipal public administration can contribute significantly to the development of its management models.
Realizando a Gest o de Relacionamentos com os cidad os: proposi o e avalia o de um modelo baseado no Citizen Relationship Management Performing the Citizen Relationship Management: proposition and assessment of a model based on the Citizen Relationship Management
Leonardo de Oliveira Leite,Denis Alcides Rezende
Urbe : Revista Brasileira de Gest?o Urbana , 2010,
Abstract: O atendimento efetivo dos cidad os nos municípios desafia constantemente a gest o das prefeituras,que mostram dificuldades para adequar seus servi os com qualidade. O objetivo deste artigo é propore analisar na prática um modelo de gest o de relacionamentos com os cidad os, adaptando alguns conceitosde Customer Relationship Management (CRM) para prefeituras. Este CRM, baseado na integra o dosSistemas de Informa o, promove a melhoria dos servi os públicos e a aproxima o do gestor municipalao cidad o. O método utilizado foi de uma pesquisa bibliográfica exploratória e de estudo de caso em ummunicípio, utilizando a técnica de entrevista semiestruturada aliada a uma pesquisa documental. A conclus o, baseada nos resultados desta pesquisa, reitera que a gest o do relacionamento com os cidad os permiteaos gestores municipais conhecer seus cidad os, personalizando o atendimento, apoiando o processodecisório e melhorando a máquina pública para atender de forma mais efetiva a popula o.
TERMOFOSFATOS: ALTERA??ES EM PROPRIEDADES QUíMICAS EM UM LATOSSOLO VERMELHO-ESCURO E EFICIêNCIA AGRON?MICA
BüLL, LEONARDO THEODORO;LACERDA, SUMAYA;NAKAGAWA, JúLIO;
Bragantia , 1997, DOI: 10.1590/S0006-87051997000100018
Abstract: effects of thermal phosphates on a dark red latosol chemical properties and their agronomic efficiencies were evaluated in a pot experiment with three consecutive lettuce crops, at the soil science department/fca-unesp, botucatu, state of s?o paulo, brazil. treatments, along with a control check (without fertilizer), consisted of applications to soils of 200 mg p/dm3 as superphosphate, fine and coarse thermophosphate (with micronutrients) and thermophosphate-mg. soil samples were collected, for chemical anaylisis, from all pots before each lettuce transplanting and after last harvest. p, ca and mg soil availabilities after coarse thermophosphate dressing were overestimated by the ion exchange resin methodology. coarse thermophosphate was not effective in reducing soil acidity, while fine thermophosphate increased soil ph value. due to lower solubility, coarse thermophosphate applications resulted in lower lettuce yields and fertilizer efficiencies than those of fine thermophosphate.
CONTRIBUI ES à GEST O ESTRATéGICA DE ORGANIZA ES QUANDO ANALISADOS NA VIS O DE SEU DESEMPENHO
Rogerio Tadeu de Oliveira Lacerda,Leonardo Ensslin,Sandra Rolim Ensslin
GEST?O.Org : Revista Eletr?nica de Gest?o Organizacional , 2011,
Abstract: With the aim to highlight research opportunities across a portfolio of relevant literature on strategic management from the standpoint of their results, this paper adopt the intervention tool ProKnow-C (Knowledge Development Process - Constructivist), which performs a content analysis of 41 articles that presented outstanding scholarly and alignment with the theme from the perspective of the researcher. The analysis is performed from lenses (criteria), derived from the world view adopted by the researcher. The analysis results showed that most of the articles uses descriptivists methodologies and recognize that decision contexts need to be analyzed under a singular optics. The criteria used are identified in the literature search, and use ordinal scales of measurement without presenting the integration process among the criteria. Regarding management, the diagnosis of the current situation is carried out qualitatively, where most of the work has no process to refine the settings. The knowledge presented in this article allowed for the proposed vision and operationalized by the six lenses used for the analysis, identify research opportunities for each one and serve as directions for future research on the subject.
TERMOFOSFATOS: ALTERA ES EM PROPRIEDADES QUíMICAS EM UM LATOSSOLO VERMELHO-ESCURO E EFICIêNCIA AGRON MICA
BüLL LEONARDO THEODORO,LACERDA SUMAYA,NAKAGAWA JúLIO
Bragantia , 1997,
Abstract: Visando avaliar as altera es químicas decorrentes da aplica o de termofosfatos em solo típico da regi o dos cerrados e a eficiência agron mica desses fertilizantes, realizou-se o presente trabalho, no período de novembro de 1993 a fevereiro de 1994, em casa de vegeta o telada, do Departamento de Ciência do Solo da Faculdade de Ciências Agron micas/UNESP, em Botucatu (SP). Utilizaram-se vasos ceramicos contendo 5 L de terra da camada arável de um latossolo vermelho-escuro álico, textura média, em três cultivos sucessivos de plantas de alface. Os tratamentos, além de um controle sem fósforo, foram constituídos por aplica es ao solo de 200 mg/dm3 de P na forma de superfosfato triplo (ST), termofosfato "Yoorin Master" em pó (TMpó) e granular (TMgr) e termofosfato "MG-Yoorin" em pó (T). As disponibilidades de fósforo, cálcio e magnésio no solo com termofosfato granular foram superestimadas pela extra o com resina trocadora apresentando valores superiores às demais fontes, n o compatíveis com as concentra es desses nutrientes no tecido foliar. O termofosfato magnesiano (T) proporcionou o maior acúmulo de fósforo na parte aérea das plantas. A capacidade de neutraliza o da acidez do solo dos termofosfatos em pó foi superior ao da forma granular. As diferen as no tamanho de partículas, alterando sensivelmente a solubilidade do termofosfato granular, proporcionaram produ es de biomassa e índice de eficiência agron mica dessa fonte infe-riores àqueles obtidos com os termofosfatos em pó.
Page 1 /13264
Display every page Item


Home
Copyright © 2008-2017 Open Access Library. All rights reserved.