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Search Results: 1 - 10 of 305206 matches for " 王倩 "
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从功能对等角度来看品牌翻译过程的再创造
From a Perspective of Functional Equivalence: To Recreate Brand Translation
 [PDF]

,
Modern Linguistics (ML) , 2013, DOI: 10.12677/ML.2013.13024
Abstract:
功能对等是美国著名的语言学家尤金·A·奈达提出的著名的翻译理论,它认为翻译是用最恰当、自然和对等的语言从语义到文体再现源语的信息,它不仅仅是词汇意义上的对等还包括语义、风格和文体的对等,翻译传达的信息既有表层词汇信息也有深层的文化信息。品牌翻译是打造多元化市场必不可少的因素之一,它的目的是更好地使公司的品牌适应这个多元化的市场。把功能对等理论运用到品牌翻译当中,对品牌翻译具有重要的实践指导意义。在品牌翻译的具体实践过程中,译者从品牌文化本身出发,兼顾语言层面、文化层面和不同地域消费者心理层面,对品牌翻译进行再创造。
>“Functional equivalence” is a very famous translation theory, which was presented by Nida coming from America. This theory holds that translators ought to use the most suitable, natural and equivalent target language to make accordance with the source language. The information that translation conveys is both literal meaning and cultural meaning. Brand translating is an essential part of diversified market, which is beneficial for the brand to enter the target market. The principle of “functional equivalence” is practical to the actual translating activity. Brand culture, language, consumers’ values and aesthetics should be all considered, and then brand can be recreated in the target language.
旅游与哲学结合层面的开拓创新成果—《哲学视野中的旅游研究》评介
Innovation Achievement of Combination of Tourism and Philosophy—Appraising “Tourism Research from the Philosophy Perspective”
 [PDF]

柳德才,
Advances in Philosophy (ACPP) , 2015, DOI: 10.12677/ACPP.2015.41001
Abstract:
旅游的本质何在?如果仅从旅游学本身或旅游学目前归属的管理学科的视角,恐怕很难找到真正答案。如果从旅游与哲学结合的层面和应用哲学的视角,可能不难探其真谛。《哲学视野中的旅游研究》一书系统、深入论述了“旅游是什么”这一根本问题。作者立足哲学视角与理论高度对旅游进行了新的定义,认为旅游的本质是“异地身心自由的体验”,“自由”是旅游本质的“始基”和“逻辑原点”,并用哲学观点进行了深层解释。该书兼具哲学透视力与旅游学术穿透力,其最大价值是对旅游学基本概念的一次“正本清源”,很好地探索了旅游的真谛。此书的问世既是对旅游学术领域知识的重要贡献,也是应用哲学研究领域的新进展。
What is the essence of Tourism? If only from the perspective of the tourism itself or tourism man-agement disciplines currently belonged to, we are afraid it is difficult to find the real answer. But if from the perspective of the integration of tourism and philosophy and the application philosophy, it may be easy to explore its essence. “Tourism Research from the Perspective of Philosophy” dis-sertates systematically and deeply an essential issue of “what is tourism”. Based on the perspective of philosophy, the author puts forward the new definition of Tourism. He considers that the essence of tourism is “a kind of experience of freedom in mind and body in another place”, and that “freedom” is “the logic origin” of tourism essence, which is explained by philosophical point of view. This writing has stronger force of philosophy and academic penetration. The greatest value of the writing lies in its making order out of confusion of the basic concept of tourism. It explores the truth of tourism well. This book is a significant contribution to tourism academic field, and also is new progress in the field of applied Philosophy research.
浅议经济责任审计中的几个问题

财会月刊 , 2009,
Abstract: 一、谁是经济责任审计的委托人  从审计效果来讲,如果审计委托人是被审计企业或事业单位则不利于审计,因为经济责任审计工作需要被审计单位的上级领导单位或是国有资产监督管理机构的指导和协调。国务院法制办公室于2008年4月16日颁发的《经济责任审计条例(征求意见稿)》第二条规定,经济责任审计由干部管理部门或者国有资产监督管理机构委托审计机关实施;第八条规定,干部监督、干部管理、审计、国有资产监督管理等有关部门应当建立经济责任审计联席会议制度,负责管理、协调、指导、监督经济责任审计工作。  由此可看出,经济责任审计的委托人应是具有监督管理被审计国有企业的国有资产监督管理部门(如国有资产管理公司或国有资产监督管理委员会),或者是具有监督管理被审计事业单位的上级主管事业单位。对于审计收费的问题,一方面,国有企业可以借鉴上海市对国有企业年报审计委托中介机构审计的方法,由国资委组织招标工作,与入围的中介机构签订审计委托协议,然后先向被审计的国有企业收取审计费用,待审计工作完成后再支付给中介机构。另一方面,事业单位可以由上级主管事业单位安排预算,组织招标工作,与入围的中介机构签订审计委托协议,然后向被审计的事业单位收取审计费用,待审计工作完成后再支付给中介机构。
我国中小企业发展问题与对策探讨

科技进步与对策 , 2002,
Abstract: 加入WTO,我国中小企业面临更大的发展机遇和更加严峻的国际,国内竞争压力,通过阐述中小企业在社会经济生活中的重要作用,分析我国中小企业发展现状及存在的问题,面临的机遇和挑战,提出发展中小企业一要政府支持,二要企业加强自身建设,选择正确发展战略。企业发展对策WTO中小企业竞争力发展战略中国
学术期刊书脊规范化及其设计

中国科技期刊研究 , 2004,
Abstract: 针对目前学术期刊书脊设计中存在的问题,提出书脊设计时应本着醒目、清晰、整齐、易读、易查的原则,注意书脊名称完整、高度合理、字体字号适宜、颜色搭配醒目美观,以便于读者从书架和叠放的期刊中查找。
基于边界梯度控制的最大熵阈值分割方法

计算机应用 , 2011,
Abstract: ?结合梯度和灰度这两种图像的本质特征,提出一种基于边界梯度控制的最大熵阈值分割方法。该方法首先定义了一种边界梯度控制函数来定量分析图像中细节信息的丰富程度,通过该函数的局部极大值确定可能的分割阈值的集合,然后根据最大熵原理在该集合中选取最优阈值,最终实现图像的二值化分割。实验结果表明该方法的分割结果由于保留了丰富的细节信息,能够更好地体现图像语义,且该方法亦具有一定的抗噪性。
k-连通图中生成树和完美匹配上的可收缩边
The contractible edges of a spanning tree and a perfect matching in k-connected graphs


- , 2016, DOI: 10.6040/j.issn.1671-9352.0.2016.148
Abstract: 摘要: 给出了k-连通图生成树和完美匹配上的可收缩边数目,得到如下结果:任意断片的阶都大于「k/2的k-连通图中生成树上至少有4条可收缩边;若该k-连通图中存在完美匹配,则完美匹配上至少有「k/2+1条可收缩边。
Abstract: The numbers of contractible edges of a spanning tree and a perfect matching in k-connected graphs are given. The conclusions are that if every fragment of a k-connected graph has an order more than 「k/2, then there exist at least four contractible edges on the spanning tree of this graph. Furthermore, if this graph has a perfect matching, then there exist at least 「k/2+1 contractible edges on the perfect matching
含瓦斯煤全应力–应变过程中力学及渗流特性试验研究
Experiment Study on Mechanics and Permeability of Coal Containing Gas under the Total Stress-Strain Tests
 [PDF]

, 卢明玥, 王维忠
Mine Engineering (ME) , 2015, DOI: 10.12677/ME.2015.34026
Abstract:
利用自行研制的含瓦斯煤热流固耦合伺服渗流试验装置,以原煤试样为研究对象,进行含瓦斯煤全应力–应变渗流试验。研究表明:在连续加载过程中,含瓦斯煤的应力–应变关系可以分为四个阶段:初始压实阶段、弹性阶段、屈服破坏阶段、破坏后阶段,这四个阶段煤样的应力–应变关系有较大差异;含瓦斯煤的弹性模量先下降后稳定,在破坏后快速下降;泊松比先下降后缓慢上升,在破坏后快速上升;含瓦斯煤的轴向应力与渗透率随轴向应变的变化规律基本呈相反的趋势;含瓦斯煤渗透率与体积应变密切相关,但分析发现,煤样体积最小时,其渗透率不是最低。
A self-developed device called the coal-containing heat solid coupling servo seepage device is used to do the total stress-strain tests of coal samples. The result shows: In the process of continuous load, the stress-strain relationship of coal containing gas can be divided into four stages: the initial com-paction phase, the elastic phase, the yield and damage phase, the post-failure phase. The stress- strain relationship of these four phases makes a big difference; elastic modulus of coal containing gas first decreases and then keeps constant; it declines rapidly after destruction; the Poisson's ratio firstly dropped after a slow rise, and it raised rapidly after destruction. With the change of axial stress, the axial stress of the coal containing gas and its permeability is opposite. Permeability of the coal containing gas is closely related with its volumetric strain. But we have analyzed and found that, the permeability of the coal is not the lowest when its volume is the smallest.
细菌人工染色体的研究和应用
,
中国生物工程杂志 , 2002,
Abstract: 细菌人工染色体(bacterialartificialchromosome,bac)是第二代大片段dna的克隆载体系统。因其嵌合率低,遗传稳定性好,重组dna容易分离和制备,转化效率高等,弥补了yac的不足,很快在基因组研究中处于中心地位。近年来,已有多种bac载体被构建出来,这些bac载体在复杂基因组大片段文库的构建,基因的图位克隆,基因组物理图谱的构建,基因和基因组测序,基因组织结构分析,染色体组织和进化,以及基因的遗传转化和调控研究中得到了广泛的应用。
四丁基碘化铵催化的sp3-C—H键的磷酸酯化有机化学
, 徐洲
有机化学 , 2013, DOI: 10.6023/cjoc201305052
Abstract: 以四丁基碘化铵(TBAI)为催化剂,过氧叔丁醇(TBHP)作为氧化剂,在温和的反应条件下实现了叔胺氮的邻位碳原子上sp3-C—H键与亚磷酸酯的氧化偶联,反应条件温和,室温、空气下即可进行,适用范围广泛,产率高,后处理方便.为新的C—P键的形成提供了一条简洁高效的反应路径,并且合成了一系列可能具有重要药理和生物活性的α-氨基磷酸酯化合物.
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