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This paper discerns the
socio-economic interests and environmental impacts generated by the projects of
an industrial nature. Research has highlighted the traditional approach adoption
that neglects the impact assessment of which environmental issues are causing in-depth
imbalance between economic growth and environmental disaster threatening human life.
The sustainable development principle requires the equitable distribution of the
newly created wealth owing to economic growth in social and environmental fields.
Hence, a new approach in accordance with the requirements of sustainable development
should be recommended from the projects’ design until their terms. This paper discusses
the major challenges in the context of reorient to construction projects both in
a conception stage than in the execution progress according to the sustainable development
principle. An approach to this case study is the research method advocated. Traceability
analysis and especially the followed of products sold by CCTEC Co. Ltd. have enabled
to bring out on the one hand the four projects induced by products CCTEC Co. Ltd.:
residential, public sector, industry and trade the other hand to measure the performance
attributed by these projects. Research results show that economic performance is
largely award winning without much concern to social and environmental performance.
This situation suggests the revision of product design and production traceability
in accordance with the sustainability of the project.