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THE DIFFERENCES BETWEEN THE USAGE OF INFORMATION TECHNOLOGIES IN CITY AND RESORT HOTEL ESTABLISHMENTS: THE CASE OF TURKEY

Keywords: Information technologies , city and resort hotel establishments

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Abstract:

The usage of computer technologies with telecommunication, the recent developments in the field of microelectronics caused significant changes in communication in today’s groving competition arena. The Information Technologies (IT) providing the production of data, its storage, verification and transmission are also very important for the tourism industry. The establishments operating in tourism industry need to use IT intensively to collect information about organizations, consumers, competitors and other environmental factors to transmit these data to their employees, to provide the daily operations more effectively and productively and to understand the global marketing applications. The purpose of this study is to identify how many of the information technologies were used by city and resort hotels, their usage areas, and the attitudes of hotels towards IT. The results of the study showed that the 5-star resort hotels in Antalya had more differences compared to the hotels in stanbul with respect to the usage of IT. These differences appeared either non existence for most of the IT or rare applications of it.

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